Writing for Social Media: How to Make Every Post a Win

When running your own business, you’ll know how important it is to get social media posts right to keep in touch with your audience. Here are some useful tips that provide some great insight in to what currently works to make your posts really work.  If you’re a writer, you know it’s good to be smart […]

read more

The Do’s and Don’ts for Taking the Perfect LinkedIn Profile Picture

A good profile picture is vital for LinkedIn, especially since it will be seen by so many people – many in a professional stance who may want to work with you. There are some great rules to consider when taking yours and we like this article from Entrepreneur with some great ideas.  Never underestimate the […]

read more

5 Hacks for Managing Your Company’s Facebook Page

Facebook is a fantastic social platform for your business, but they do frequently change their platform a lot…often without tell the admins. When we came across this article we had to shared it; it gives you some great tips for managing a Facebook business page.  It’s no secret that Facebook changes its platform regularly. What […]

read more

7 Truths About LinkedIn Every Professional Needs to Know

As a frequent user of LinkedIn, I am always interested in best practices and what works and what doesn’t on the network. This article via Inc.com caught my attention which really sums up the main points on what professional using it for work really need to know. LinkedIn has evolved to become one the most […]

read more

7 Simple Social Media Moves That Work

Before he started to dole out social-media advice for entrepreneurs like you at Inc.‘s recent GrowCo conference in New Orleans, Dave Kerpen, chairman of Likeable Media and now founder of offshoot Likeable Local, had a few things he wanted to get out of the way. First, he said, social media is not free. Second, it won’t […]

read more

Powerful Instagram Tools to Help You Get More Followers

Why is Instagram so popular? Because pics & vids are more exciting than words! And there are many tools out there that make it easier to share your Instagram pics & vids — and manage your Instagram account. In this post, I’ll show you 6 of these tools. The tools not only help you get […]

read more

Stop LinkedIn from sharing which profiles you view

Updated June 25, 2017 to reflect changes to the LinkedIn platform. There are a number of reasons that you may be perusing the profiles of others on LinkedIn. Whether it’s because you’re checking out the staff of a place you want to work, looking up job history for co-workers, or you’re just curious what someone has done […]

read more

No Funds For ‘Outside Marketing’? Teach Yourself.

It’s something I hear regularly at networking groups and in various blogs; business owners who are desperate for some digital marketing assistance, but they simply can’t afford it. That’s understandable; in the first few years of setting up a business, outsourcing isn’t always affordable. The problem occurs, however when digital marketing is simply needed…which today, […]

read more

5 Steps to Getting Your Employees Involved in Social Media – Sprout Social

By Elizabeth Harper for Sprout Social on October 3, 2014  While many businesses focus on spreading their social reach by adding more followers, you may find that your best advocates are right under your nose. Your employees are already some of the most engaged, best-informed advocates of your brand — and given the right tools and training, […]

read more

What Would Jane Austen Do? A Guide to Social Media Etiquette

By Laura Hale Brockway From PR DAILY Jane Austen novels are full of characters who make astounding social errors. From Mr. Collins over-ingratiating himself with Lady Catherine de Bourgh in “Pride and Prejudice,” to Emma’s very cruel and very public snubbing of Miss Bates in “Emma,” Austen’s novels illustrate perfectly how not to behave. And […]

read more