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How to Write Good Instagram Captions: 8 Tips for Perfecting Your Copy

Written by Lindsay Kolowich for Hubspot| @lkolo25 At the end of the day, Instagram is all about the visuals. The quality of your photos will be the differentiating factor when it comes to gaining Instagram followers, getting them interested in your brand and what it’s about, and showing off the human side of your business. But the hard work […]

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Facebook Cover Photo Do’s and Don’ts [+Pre-Sized Cover Photo Templates]

By Ginny Soskey for Hubspot When people arrive at your Facebook Page, where do you think they first look? I’ll give you some hints. It’s a visual piece of content that sits at the top of your page. Its dimensions are 851 pixels wide by 315 pixels tall. It takes up almost a quarter of […]

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No Money, No Problem: 17 Free Ways to Boost Your Website’s SEO

Article courtesy of Entrepreneur. SEO is a popular online marketing strategy, and therefore, competitive, but I’m consistently amazed at how many business owners and marketers opt not to engage in an SEO strategy because of its perceived limitations or drawbacks. One of the biggest misperceptions is that SEO is expensive, and it’s driven by the […]

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When Clients Ask for Discounts, Ask Them … Why?

Article courtesy of Entrepreneur. I bought several new vests recently. One was from G-Star, another from Banana Republic. They were not cheap, but not unreasonably expensive, either. I paid the price the shop asked from me. What I did not do was haggle over the price with the vendor. As a professional public speaker, I […]

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Social Media Isn’t A Side Project – Start Engaging With These Powerful Tips

Social Media is so important today, but still so many business owners are seeing it as a ‘side project’…which it isn’t. We loved this article which summed up some powerful engagement tips to keep on top and in tune with your audience on social media.  Imagine you’re at a party. Who would you be more […]

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Writing for Social Media: How to Make Every Post a Win

When running your own business, you’ll know how important it is to get social media posts right to keep in touch with your audience. Here are some useful tips that provide some great insight in to what currently works to make your posts really work.  If you’re a writer, you know it’s good to be smart […]

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The Do’s and Don’ts for Taking the Perfect LinkedIn Profile Picture

A good profile picture is vital for LinkedIn, especially since it will be seen by so many people – many in a professional stance who may want to work with you. There are some great rules to consider when taking yours and we like this article from Entrepreneur with some great ideas.  Never underestimate the […]

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5 Hacks for Managing Your Company’s Facebook Page

Facebook is a fantastic social platform for your business, but they do frequently change their platform a lot…often without tell the admins. When we came across this article we had to shared it; it gives you some great tips for managing a Facebook business page.  It’s no secret that Facebook changes its platform regularly. What […]

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Why Hire a Virtual Assistant?

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Many reasons! Just like a secretary, a virtual assistant is there for you to take care of the things you need to do to help your business run smoothly………without the extra expense and hassle of having an actual office or actual employees. You have the benefit of a professional performing tasks that you don’t have […]

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Customers Can Fall In Love With Your Business (Here’s How It Happens)

Customers are at the very heart of your business, and their happiness is so important. To get customers to stay and have ongoing loyalty with you, they have to really fall in love with your business. We love this article from YFS Magazine which gives some excellent points on how to make that happen. As […]

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